Amplifying engagement on Adidas UK Instagram

Each post centered on an individual product or partnership and was led through a considered art direction process from concept to final delivery.

Oversaw creative direction and hands-on post-production, working with our in-house photography studio as well as commissioning and managing external animators and artists. This approach allowed for a distinct visual language to be developed for each product, while maintaining a cohesive overall brand aesthetic.

Role: Graphic Designer & Videographer
Client: Adidas UK
Agency: Protein